The get2e pilot project www.paradieschen.at was launched in 2020 as a comprehensive cross-regional platform with a clear mission: to make products, producers, retailers, and services digitally visible and intelligently interconnected.
As a search engine for real offers, www.paradieschen.at brought the diversity of the cross-regional market online – transparent, user-friendly, and open to both producers and retailers. At its peak, the system included over 200 providers – ranging from direct marketers and producers to cross-regional retailers. Product management was largely in the hands of the providers themselves, ensuring both up-to-date and authentic content.
A central element was the innovative logistics concept that combined various sales channels:
Direct shipping from the provider
Two consolidated shipping centers for bundled deliveries
Six interconnected Click & Collect stations
A 24-hour shop
In addition, the system enabled the sale of digital download products, the promotion of services, and even the hosting of auctions.